Amor pour homme: new fragrance from Cacharel

     Parfums Cacharel have come up with a new men's scent as a follow up to their women's perfume Amor Amor. It is called Amor pour Homme and luckily doesn't feature the tooth-aching sweetness of the female counterpart. It is built as an aromatic/spicy fougere.From Kouros   by Yves Saint Laurent, with its derisive allure of urinous aspect to the classic Azzaro pour homme, this family is known for its butch, macho character, but also a pleasant "ferny" feel of herbal scents (ferns of course do not have a smell of their own so the fragrance term is relative) . The whole category had been neglected in recent years in favour of other scentisibilities. However, things go in circles and to quote Charles Dickens "fashions are like human beings: they come in, nobody knows when, why or how and they go out, nobody knows when, why or how".

Amor pour homme is neither butch nor macho and instead offers a subtle affair of aromatic tea, bergamot and cardamom that greet you with their uplifting, spicy aroma as soon as you spray this on the skin. The tea is most reminscent of the Earl Grey blends because of the bergamot touch and is maybe even a little tarry, which is intriguing, especially in a plethora of tea offerings on the market which take their cue from the various nuances of tea blends. It is a very pleasant introduction that will later extent the invitation with some rose, a note that is probably the latest trend in men's colognes and which I am convinced smells completely ravishing on male skin, later adding the mysterious smell of palissander wood. The tenacity is not bad and on skin this manages to be much better than on the blotter, where it reamins a little lifeless. Despite an effort to revive the fougere family, it lacks a little originality in order to be called exceptional. However as a first foray into this bastion of maleness it is a very pleasant example and I would find it very hard to believe it would offend anyone.

The packaging resembles the original Jean Paul Gaultier carton of the female Fragile, in that it looks like an industrialised carton with the words Amor pour Homme embosed on it. The bottle inside takes it cue from the female Amor Amor with its flask bottle with the metal spring. Kind of cute, kind of post-modern-art meets industrial design. The print ad is also featuring a young hunk in order to highlight maybe its spring potential.

Amor pour homme has already launched in Europe, soon to reach US market.

When did you start blogging and why didn't you tell me?! My fault, I know I've not e-mailed in a while...but still! Now I have a lot of reading to catch up on!
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