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Fragrant news: Belle en Rykiel

Good news for Rykiel fans! Sonia Rykiel, la madame de tricot (knitwear queen) has come up with a new feminine thoroughbred for her admirable stable, Belle en Rykiel. With a name that rhymes and has a pleasant ring to the ear, only good things could follow. Conceived by Sonia's daughter Nathalie, who has come up with quite a few naughty and delicious ideas, it breaks the trend for fruity florals or foody fragrances with a return to more womanly scents of an orientalised nature. The motto is set to be "charm, elegance and sensuality in Rykielly chic perfume!" and all this is intriguing me no end, being a huge fan of her Rykiel Woman, not for men scent which was equally promising and proved to feature in my top 10. Naughty and with a hint of something slightly rough underneath, it has captured my heart, having me fervently praying that it never gets discontinued. This new one is centering on a seduction with that "first time thrill" which would be great for anyone past the age of 18, I guess.

Belle en Rykiel is described as an aromatic oriental, due to the central pivotal accord of lavender and frankincense. Lavender has a way of making me wary, because I find it a medicinal note in its pure state, however I am very open to pleasant surprises and given my respect for Rykiel perfumes in general, this is not enough to deter me. This element was chosen to instill a touch of masculinity, just a wink in an otherwise womanly product. The juice is composed "of equal parts of darkness and light", acording to Osmoz. The official notes include red currant (groseille), mandarin and lavender for the opening stage; invigorating yet sensual coffee blossom, powdery, soft heliotrope of Peru and troubling frankincense for the heart notes in the middle; while an aftermath of mysterious patchouli, seductive amber, sweet vanilla and precious mahogany wood (bois d'acajou) linger to make the scent warm, carnal and unctuous. The nose behind the new offering is Jean Pierre Bethouart of Firmenich. The eau de parfum launches first  in Europe in October while a US release is planned for next year (no conclusive date given so far).

The bottle is an austere cube of glass, fusing feminine and masculine characteristics in its imagery. The feel of the engraved letters on the box especially is very inviting to the touch and eye-catching. The top as well as the box has a pink-Champagne hue, which would hint at the tipsy kittenish character of a composition that boasts its credentials as a scent for a playful woman, who is nobody's fool. "Belle en Rykiel one day and Belle sans Rykiel the next!"  What can I say? I'll be in line waiting to sample this one, Nathalie, merci!

Boutique pic and ad courtesy of soniarykiel.com

three comments

What exciting news! I love me my Rykiel Woman and Rykiel Le Parfum (the olfactory equivalent of a cashmere sweater), so I have great hopes! I hope it will be available soon. I rather like the no-nonsense look of the bottle, too.
dinazad () - 17 10 06

Great hopes which I think will be satisfied with this one. I get a nod to "Encens et Lavande", but of course I expect something more mainstream. Still, a very promosing new release. Will keep you posted.
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